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New sponsor for Big Sky XC in 2012

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Drew 350 fans to race last August

By Joe Miller
Big Sky XC

Planning for the fourth Big Sky XC
motorcycle race is quietly building on
last year’s successes.
The off road motorcycle race hosted
by Big Sky Resort set its 2012 dates
for Aug. 25-26, and secured a new title
sponsor, Kenda Tires. This allows a
larger pro purse and
expanded regional
and national marketing
efforts.
The event has grown
since the first race in
2009. Last August
20 states and two
Canadian provinces
were represented at
the 2011 event, and
racers traveled from
Florida and New
Jersey.
Kenda’s involvement,
and $10,000 pro
purse, will help build
it into a major economic
impact during
summer in Big Sky.
The race weekend has
two major components.
The amateur
race classes represent
95 percent of the
participants, and Big
Sky XC is becoming a
marquee event for aspiring
racers looking to build a resume
and attract sponsors.
The second part of the weekend is
the professional race class. The purse
increase (up from $5,000) will draw
a larger pool of top racers. In turn,
these high-level racers draw more
spectators.
bigskyxc.com.

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